Brazilian Armenian jewelry designer Jack Vartanian has cultivated a celebrity following including Kate Hudson, Anne Hathaway, Cameron Diaz, Gisele Bundchen,Taylor Swift, Selma Blair, Ciara and Julia Stiles to name a few. Gisele has described his goods as "cool and sophisticated at the same time." "I am fashion-conscious when it comes to jewelry and am inspired by what I feel a woman needs to finish a look," says Vartanian.
Vartanian comes from a family of jewelers who specialize in precious stones. He grew up recognizing the best stones and diamonds throughout the world, and as a teenager started working in the family business. In 1999, he branched out on his own and currently has four stores in Brazil and a US boutique on Madison Avenue in NYC. His pieces don't come cheap, but they're a feast for the eyes nonetheless.